Trust in the Future of Mobile
Trust in Your Network
Trusted Network Protection
The mobile industry is witnessing the dawn of a new age in communications. For the first time, smarter devices are beginning to dominate the mobile device landscape, with data usage exploding as consumers become more connected to their content and communities and as apps proliferate across an increasingly “open” mobile ecosystem. Individuals and Enterprises alike are hungry to be connected, and consume the growing world of content and communities available to them. Expectations have never been greater on the Mobile Operator to provide a high quality, safe, connected service for their customers – a trusted experience for individuals, organisations and families.
For the Operators this new landscape is bringing with it a new wave of challenges. How to ensure a protected, connected environment whilst catering for the voracious appetite for mobile data and staving off erosion of margin on data services? How to protect increasingly “open” networks against ever-more sophisticated threats, frauds and unwanted content? How to ensure that you retain and grow a loyal, profitable subscriber base in a market threatened with commoditisation and abuse?
In the future we believe one thing is certain: critical to long term subscriber and profit growth is the ability to use Trust for competitive advantage.
Trust in a network gives subscribers the confidence to communicate, to collaborate, to consume, transact and explore – safe in the knowledge that they are protected against the loss of their identity, their credit and their reputation. For the growing numbers of content and application providers, it is the trust that their business models are supported, without loss of revenue from invalid refunds or competition over lower-cost messaging routes.
A trusted network is one where parents can relax, knowing their children cannot be harassed or exposed to inappropriate content; where an individual has control over how and when they are available; and where enterprises can leverage a mobilised workforce without constraint or risk of financial exposure, and where applications can communicate between themselves without being compromised.
At AdaptiveMobile we understand the importance of Trust. As the world leader in mobile security our customers trust in us to ensure a safe experience for consumers and enterprises across the globe. We look forward to working with you as we move into a new generation of communications with confidence.