Messaging App Security | Solutions

With the momentum created by building large communities of users, Messaging App Providers are looking to monetize through product expansion, beyond simple stickers, emoticons and games, and into even more lucrative areas such as social networking, ecommerce platforms and search. This massive opportunity is evidenced by the number of major acquisitions that have already taken place in the industry.

However, with the incredible popularity of Messaging Apps comes the risk of threats crossing over from conventional text messaging; this next logical step for spammers and fraudsters has already begun and may disrupt the huge opportunity open to App Providers. App Providers need to address this threat head on, with a best-in-class, proven and scalable approach.

Using traffic controls, user reputation and advanced threat detection algorithms, the Messaging App Security solution, available using the AdaptiveMobile Network Protection Platform (NPP), allows App Providers to identify and block both new and cross-over threats, enabling the use of their Apps to grow unhindered and reach their full potential.

Product Benefits CLOSESHOW

AdaptiveMobile Messaging App Security can be used for the following purposes:

Prevention of Spam and Phishing Threats

New and cross-over spam and phishing messages are becoming increasingly prevalent as Messaging App providers begin succeeding in growing their user communities.

Prevention of Financial Scams, Data Theft and Fraud

As App Providers develop into more complex social networking, e-payment and business services, more sophisticated financial scams, data theft and fraud are becoming a major concern.

Prevention of Privacy and Spying

With the goal of “platformisation” leading to very high value services for Apps such as front end device operation, search, and ecommerce platforms, a messaging app will gain access to users’ personal identifiable information (PII), and so the risk of privacy and spying grow considerably. These threats will require the more advanced capabilities of the AdaptiveMobile Network Protection Platform (NPP).

Parental Controls

Parents are faced with threats to children such as dangerous contacts, App use overdose and cyber bullying. The solution addresses threats affecting this fast growing demographic for messaging Apps and allows App Providers to competitively differentiate for faster uptake and a stickier user base.

Best in Class Performance CLOSESHOW

False positive rate approximating to 2 false positive messages per billion messages processed
Up to 99.6% proven reduction in customer spam complaints

Platform Features CLOSESHOW

The benefits are underpinned by the following Network Protection Platform (NPP) features

Scalability

Designed for the vast scale of the largest mobile networks in the world and fully adaptable for Messaging App architectures
Highly scalable operating performance maintains minimal latency through peak periods

System wide approach

System wide, cross-region visibility of traffic, source and state
Centralised control and management
Shared configurations across all data centres
Virtualisation support for faster deployment, upgrade and expansion

Comprehensive reporting

Built-in Big-Data approach
Drill-down threat details
Actionable insights

Additional Key Product Features CLOSESHOW

Peer to Peer and Central Server architectures supported

Choice of deployment architectures allows the messaging security platform to handle threats regardless of whether the Messaging App is using in-transit or end-to-end encryption

Spam Reporting Integration

Enables both opt-in and standard users to report spam directly to the AdaptiveMobile Security Centre

Tamper-resistant Fingerprints

Fingerprinting algorithms proven to consistently defeat continual threat metamorphosis

Sophisticated New Threat Discovery

In-network proprietary algorithms to constantly hunt for and identify suspicious new threat types, delivering up to zero-minute protection

Real-time Reputation & Traffic Analysis

System-wide behaviour and content-based reputation of all sources driving policy decisions

Sophisticated Security Policy Structure

Comprehensive and flexible policy capabilities to respond to new requirements without service deterioration

Global Security Analytics

Global Threat Intelligence Unit with “Big-Security” threat analytics platform to support threat detection and remediation

Advantages CLOSESHOW

The market leading mobile messaging security platform, used in all regions of the world
Covering more than 75 operators globally, including some of the world’s largest mobile messaging environments
Delivers significant reduction in messaging abuse and subscriber complaints as validated through industry Spam Reporting Services
The most comprehensive messaging security platform for mobile messaging app providers
Sophisticated policy structure
Real-time system-wide reputation and traffic analysis engines
Industry-leading spam fingerprint and discovery algorithms
Backed up with the only global security research practice dedicated to mobile messaging threats

More information on the AdaptiveMobile Messaging Security Platform

AdaptiveMobile Messaging App Security Overview

AdaptiveMobile expands product portfolio to secure multi-million user base on mobile messaging applications

AdaptiveMobile Messaging App Security